19 days old

Business Analyst, Marketing

Gray Construction
Lexington, KY 40507
  • Job Code
    BUSIN004313
Why Gray?

Gray is a fully integrated, global service provider deeply rooted in engineering, design, construction, digital, equipment manufacturing, and real estate services. Consistently ranked as a leader in the industry, we focus on the following markets for domestic and international customers: Food & Beverage , Manufacturing , Automotive , Distribution , Mission Critical , and Commercial .

Founded in 1960, Gray's robust offering enables us to create one-of-a-kind solutions at the highest levels of customization, delivering unmatched precision and partnership to some of the world's most sophisticated organizations. Still, these areas don't define Gray-our people do. Passion, commitment, and a great team spirit all speak to the team members at Gray.

Who we want... (Requirements)

This position is responsible for evaluating, supporting, and optimizing the business processes and systems that support Gray's Microsoft Dynamics CRM and other marketing/business development systems to create a better and more effective experience for the business and Gray team members. With the goal of improving collaboration, this individual will function as the subject matter expert on Dynamics CRM reporting, data analytics, configuring new functionality, implementing data driven solutions to ensure adherence to compliance standards/practices, maintaining internal audit process to ensure data integrity through collaboration across the marketing and business development teams and the organization.

This individual serves as an ambassador by helping internal customers manage the system(s) and assists with optimizing the current processes and data analysis. The individual will strategize and collaborate with marketing and business development on ideas to improve system(s) use and business operations by meeting with company executives and other stakeholders to provide suggestions based on the analysis.

  • BS/BA in Computer Science, Business, Marketing, Sales Communications, or related field
  • Minimum of 5 years marketing/sales experience; or equivalent combination of education and experience.
  • Minimum 3 years' experience in a CRM and process support role as a business analyst.
  • Technical project management and team coordination experience
  • Technically savvy with a solid understanding of database concepts, functional software setups, cybersecurity, and business processes
  • Must be well organized, efficient, results and detail-oriented, and able to work independently as well as a member of a team
  • Strong leadership and people skills; ability to interact, influence and collaborate with all levels across the organization.
  • Strong written and verbal communication skills, including the ability to effectively articulate functional and technical information to a variety of audiences
  • Excellent in writing effective documentation including but not limited to requirements, process flow maps, and use cases
  • Ability to manage and prioritize multiple initiatives simultaneously
  • Effective change management skills, analytical skills & process orientation
  • Must have an ability to educate their coworkers, have patience and the capability to support end-users
  • Previous experience training end-users in the use of applications and processes preferred
  • Agile/Scrum experience preferred

The new team member should be an energetic, self-motivated individual who enjoys a team environment, as well as a passion for collaboration and professional development. In this role, the individual will be on the front lines of content development for customers responsible for developing compelling, relevant, and on-brand copy that reflects the full breadth of Gray's experience. The team member should be comfortable participating in creative brainstorms, work critiques, and internal presentations.

The requirements listed above are representative of the knowledge, skill, and/or ability required. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

If you are a high achiever striving to exceed expectations in a fast-paced innovative company, then Gray is the place for you.

What we expect... (Essential Functions)

Oversees and maintains optimal performance of Dynamics CRM with their day to day needs by answering questions and resolving complex issues within Dynamics CRM and other marketing/business development systems. This individual works closely with the marketing/business development team to interpret the data and develop solutions that provide value for the business.

  • Evaluates, supports and optimizes the business processes and systems that support Gray's Dynamics CRM and other marketing systems; which may include installation, customization, development, maintenance, security and upgrade to applications, systems and modules. Must have detailed understanding of Dynamics CRM modules and other marketing/business development systems.
  • Collaborates with senior leadership, marketing and business development teams to identify system improvements, enhancements, and requirements; recommend and implement solutions.
  • Works with product owner(s) to create strategic roadmaps for the system(s) and how they will improve business processes in the future.
  • Manage projects for the system(s) implementations and upgrades.
  • Builds dashboards in Business Intelligence environment regarding various marketing metrics.
  • Compiles complex data reports, summaries and logs for senior leadership and marketing and business development teams.
  • Provides technical support, troubleshooting, and guidance to system users.
  • Fosters a working relationship with vendor(s) and with vendor system support to resolve questions and issues.
  • Maintains permissions, access, personalization, and similar system operations and settings for system users.
  • Train new and existing users of the systems; create/maintain users manuals to support training efforts.
  • Ensures system compliance with data security and privacy requirements to protect team member data.
  • Research and participate in the Dynamics CRM community to resolve issues where answers are unknown and implement solutions.
  • Maintains knowledge of trends and developments in marketing systems providers, vendors, and technology.
  • Performs other duties as required.

  • Physical Demands & Work Environment

    The physical demands described here are representative of those that must be met by a team member to successfully perform the essential functions of this job. Reasonable accommodations may be made to enable individuals with disabilities to perform the essential functions.

    While performing the duties of this position, the team member is frequently required to stand, walk, sit, use hands, reach with hands or arms and talk or hear. They may occasionally be required to climb or balance, stoop, kneel, or crouch. Must occasionally lift and/or move up to 50 pounds.

    Normal office environment where noise level is moderate and temperature/humidity is controlled. Overtime may be required.

    Supervisory Responsibilities

    This position has no supervisory responsibilities.

    Gray is proud to be an Equal Opportunity Employer and welcomes everyone to apply. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, gender identity, sexual orientation, national origin, or protected veteran status and will not be discriminated against on the basis of disability.





    Posted: 2022-09-09 Expires: 2022-10-08
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    Business Analyst, Marketing

    Gray Construction
    Lexington, KY 40507

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