18 days old

Junior Account Executive - WTVR

The E.W. Scripps Company
Richmond, VA 23219
  • Job Code
    JR022011

Primary Purpose

This position will assist and gain a working knowledge of the various departments within the sales department.

Key Activities

PHASE 1: In the first month of the program, the associate will gain a working knowledge and be trained in the performance of the following types of duties:

  • National Sales: Handle airtime sales to advertising agencies and direct clients; process orders into station systems and generate contracts; schedule paid programming; resolve airtime scheduling problems such as revisions, make goods, preemptions, discrepancies and cancellations.
  • Research/Marketing: Prepare analysis of market program audiences and estimates; assist sales in marketing initiatives; create sales campaigns and presentations; work with Nielsen ratings/products; learn use of ABC network systems.
  • Traffic: Input local copy instructions and orders; manipulate inventory and commercial placement; formatting of daily logs.
  • New Media: Gain understanding of multi-platform media such as online media, mobile and digital sales.

PHASE 2: In the remaining months of the program, the associate will work with the account executives to become fully immersed in their role as a sales professional.

  • Perform client services including but not limited to avail presentations, package preparation, copy writing, credit applications, collections, etc.
  • Create non-traditional revenue opportunities.
  • Coordinate production efforts for new clients.
  • Execute post-buy analyses of broadcast and digital schedules
  • Obtain commercial material to be used by Traffic for on-air schedules.
  • Develop new business for multiple platforms (such as on-air, mobile, online, digital).
  • Utilize research to position the station as premiere marketing vehicle.
  • Perform other duties as needed and directed by Sales Management Team.

Skills

Education & Experience

  • College degree from an accredited College or University with a degree in Communications or Marketing preferred.

Skills & Abilities

  • Working knowledge of Microsoft applications
  • Self-motivated creative and possess strong people skills
  • Detail oriented with excellent written and oral communication/presentation skills
  • Work within a team framework

Additional Requirements

  • Valid driver's license and good driving record required. In addition, proof of insurance and liability coverage may be required.

About Scripps

The E.W. Scripps Company (NASDAQ: SSP) serves audiences and businesses through a growing portfolio of local and national media brands. With 52 television stations in 36 markets, Scripps is one of the nations largest independent TV station owners. Scripps runs a collection of national journalism and content businesses, including Newsy, the next-generation national news network; podcast industry leader Stitcher; the fast-growing national broadcast networks Bounce, Grit, Escape, Laff and Court TV; and Triton, the global leader in digital audio technology and measurement services. Scripps runs an award-winning investigative reporting newsroom in Washington, D.C., and is the longtime steward of the Scripps National Spelling Bee. Founded in 1878, Scripps has held for decades to the motto, "Give light and the people will find their own way."

As an equal employment opportunity employer, The E.W. Scripps Company and its affiliates do not discriminate in its employment decisions on the basis on race, sex, sexual orientation, gender, color, religion, age, genetic information, medical condition, disability, marital status, citizenship or national origin, and military membership or veteran status, or on any other basis which would be in violation of any applicable federal, state or local law. Furthermore, the company will make reasonable accommodations for qualified individuals with known disabilities unless doing so would result in an undue hardship for the company.







Posted: 2019-11-01 Expires: 2019-11-30
Sponsored by:
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Sponsored by:
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Junior Account Executive - WTVR

The E.W. Scripps Company
Richmond, VA 23219

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