13 days old
2018-06-062018-07-05

Product Management Director for Leadership and Management

Management Concepts, inc.
Tysons, VA
  • Job Code
    1049



Product Management Director for Leadership and Management





The PMD will guide the Leadership and Management product portfolio. This extends from increasing the profitability of existing products and services to developing new capabilities for the company. The PMD creates the portfolio strategy for the entire professional development curriculum including COTS courses, learning objects, and the identification of potential new products and services. This includes the business case for each new product or service, the vision of the product/service, expected return on investment, as well as partnering with independent contractors to support the development and launch of the new products.





Exposure and experience with the subject matters and product development preferred, but not required. A balance of business and technical savvy is a key component of this role as well as a big-picture vision, and the ability to drive that vision to reality. You should enjoy spending time in the market to understand industry challenges, identifying innovative solutions, and participating in industry events as a thought leader and contributing to industry standards. This role requires cross-functional coordination and strong relationship management skills including the ability to work across learning and development teams, independent contractors and subject matter experts, as well as business operations. You will work with marketing and research to define the go-to-market and long-term marketing strategies, helping them understand the positioning, key benefits, and target audiences. You will also serve as the internal and external champion for the products, working with the sales channels and key customers, as well as representing Management Concepts as a thought leader at industry events.





The position reports to the Executive Director, Product Management.





The individual in this role will be responsible for:



  • Driving revenue growth for the Leadership and Management products

  • Supporting integrated portfolio management and marketing strategy, defining, developing, and launching and new products and course content for the Capital domain

  • Driving segmentation, targeted marketing, and market opportunity decisions

  • Defining the resources needed for delivery of products and services

  • Influencing efficient deployment of the associated marketing budgets to maximize return on investment and return on objectives for the business

  • Messaging & positioning, competitive differentiation, and developing compelling storylines for taking products and services to market (both existing and new launches) through contributing to collateral, training materials, pitch decks, and other sales playbooks/tools

  • Managing day to day operations associated with the portfolio across internal and external stakeholders

Desired Skills and Experience



A successful candidate will possess:



BS/BA required. Masters or, relevant field or job experience is highly desirable



A minimum of 3-5 years of product management, product development, or marketing experience, ideally in a solutions-oriented business



Ability to root-cause challenges, collect data, establish facts, and draw valid conclusions



Understanding of financial concepts including P&L, balances sheets, and ROI models



Ability to assess complex market landscape and create focused, integrated portfolio plan



Excellent program/project management and execution skills, with the ability to prioritize and meet deadlines



Ability to coordinate efforts cross-functionally to achieve positive end results



Ability to adapt and respond appropriately to change



Ability to work effectively and collaboratively within a team



A content and strategy orientation to marketing



An individual with entrepreneurial orientation who is able to apply creative approaches to marketing innovative products and services



Strong analytical and communications skills



The successful candidate will be a self-starter; adaptable, confident, intellectually curious and perceptive and with the desire to develop products and solutions that will build the skillsets and capabilities of the Management Concepts audience.

EOE Minorities/Females/Protected Veterans/Disabled



See Job Description





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Product Management Director for Leadership and Management

Management Concepts, inc.
Tysons, VA

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Management Concepts, inc.
Tysons, VA
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