Description

Additional Locations:
Requisition ID: 25682

Fleetwood is one of the oldest and most popular RVs on the road and in the RV industry. We have manufactured Class A RVs for over 65+ years which is more than double most of our competition. Now manufacturing RVs under the Fleetwood, American Coach, and Holiday Rambler brands, we spent a lot of time figuring out how to make the best motorhome possible-and it all starts with construction innovation. From a perfect combination of power & reliability to hand-selecting your RV interior, we know how to make your RV Home a home.

Fleetwood is part of the larger REV Group (NYSE: REVG), a leading manufacturer of specialty vehicles for the fire & emergency and recreation markets. REV Group's extensive vehicle line-up includes models such as ambulances, fire trucks, terminal trucks, RV's and much more. Our 5,000+ employees continuously demonstrate their commitment to building innovative and reliable vehicles that our customers can depend on whether for a family trip across the U.S. or when responding to an emergency. Rev Group is a veteran friendly employer and hires over 200 veterans and or those transferring out of the military each year.

Position Overview

Marketing Specialist - Renegade RV | Bristol, IN (Onsite)

Req ID: 25682 | Reports to: Marketing Manager | Schedule: Monday-Friday, 8 AM-5 PM

The Marketing Specialist supports the planning, execution, and optimization of digital marketing campaigns across multiple channels and brands. This role is ideal for someone who is data-driven, creative, and excited about the RV lifestyle and outdoor travel.

Key Responsibilities

• Assist in the development and execution of digital marketing campaigns across social media, email, paid ads (Google, Meta, YouTube), and web platforms.
• Manage and grow companies' social media accounts, ensuring consistent brand voice and engagement with followers.
• Work with website partners on updates, SEO initiatives, and landing page optimization to improve online visibility and lead generation.
• Collaborate with the agency on record on email marketing campaigns, including newsletters, promotions, and drip campaigns.
• Monitor analytics dashboards (Google Analytics, Meta Ads Manager, etc.) and prepare regular performance reports.
• Collaborate with creative and content teams to produce engaging blog posts, videos, and digital assets that appeal to RV owners and travel enthusiasts.
• Coordinate with dealers and partners on local digital promotions and co-branded campaigns.
• Stay up to date on RV industry trends, digital marketing best practices, and emerging tools or platforms.

Qualifications

• Bachelor's degree in Marketing, Communications, Business, or related field.

• 1-3 years of experience in digital marketing, preferably in automotive, outdoor, or lifestyle industries.
• Working knowledge of Google Ads, Meta Ads, SEO, and email marketing platforms (Mailchimp, HubSpot, or similar).
• Experience with CMS platforms (e.g., WordPress or Shopify) and basic graphic design tools (Canva, Adobe Creative Suite) is a plus.
• Strong analytical skills with the ability to interpret data and make actionable recommendations.
• Excellent communication, organization, and project management skills.
• Passion for RVs, travel, or the outdoor lifestyle is a bonus!

Work Environment & Travel

• Onsite - Bristol, IN (Renegade facility).

• Travel approximately two-day trips per month to additional brand locations; no overnight or extended travel required.

Why Renegade - REV Group?

• Competitive pay and full benefits, including $0 employee premium health insurance, employer-paid life insurance, and a 100% vested employer-matched 401(k) starting day 1!
• Opportunities for growth within the REV Group family.
• A team that values safety, quality, and continuous improvement in a supportive work environment.

NOTICE FOR CALIFORNIA RESIDENTS

Effective January 1, 2020, pursuant to the California Consumer Privacy Act of 2018 (as amended, the "CCPA"), if you are a California resident, you may have certain additional rights. Please click on the link for a description of those rights and how California residents may exercise them.