24 days old

FAB Marketing Officer

上海, CN-31
  • Job Code

As a leading global animal health company, Elanco delivers innovative products and services to improve the health of pets and farm animals around the world because we believe making animals' lives better, makes life better. Since 1954, we have provided solutions that support veterinarians, farmers and pet owners to advance our vision of Food and Companionship Enriching Life. Elanco's promise to employees: Together, we foster an inclusive culture where everyone can make a difference, encouraging ownership, growth and well-being.

Position Description:

Responsibility for driving the strategy of key brand(s)/species. Drive the marketing planning for key brands(s)/species to maximize market opportunity and align with global branding guidelines. Improve sales, revenue and market share. Represent brand (s)/species among internal and external teams

Functions, Duties, Tasks:

  • Accountable for the development and execution of the affiliate Marketing Plan, in working with Management, Sales and Technical teams to ensure alignment and collaboration to maximize business.

  • Conduct Market Analysis, Develop and Execute Affiliate Category and Brand Plan

  • Define the multi-channel marketing campaign to drive business grow

  • Coordination of the production and supply of promotional material

  • Management of Expenditure, Production & Sales Forecasting/inventory

  • Focus on Customer Centricity

  • Development of business relationships with key opinion leaders and strategic accounts

Minimum Qualification (education, experience and/or training, required certifications):

  • Undergraduate degree above, major in Veterinary, Animal Science, Marketing and other relevant area, Master degree preferred

  • 2-5 years of experience in Marketing, or related areas

  • Fluent English in both spoken and written, CET 6 is preferred

Additional Preferences:

  • Positive attitude and fits well with Elanco Cultural Pillars

  • Demonstrated experience in working effectively with teams and various functional areas such as research, development, marketing services, finance, customer service, and business development.

  • Strong understanding of customer requirements and be able to articulate these requirements into valuable, defensible product positions.

  • Strong analytical skills with attention to detail, commitment to excellence, and drive to achieve positive results.

  • Ability to set priorities and manage multiple tasks.

  • Excellent planning and execution.

  • Excellent organizational and implementation skills

  • Strong Communication skills: verbal, written and interpersonal

  • Mastery of and compliance with project approval requirements, Elanco policies and procedures

Other Information:

  • Travel: Up to 30%

  • Location: Site China Head Office (with some flexibility on exact location)

Elanco is an EEO/Affirmative Action Employer and does not discriminate on the basis of age, race, color, religion, gender, sexual orientation, gender identity, gender expression, national origin, protected veteran status, disability or any other legally protected status

Posted: 2023-03-06 Expires: 2023-04-04
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FAB Marketing Officer

上海, CN-31

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