9 days old

Senior Account Executive, Paid Social

Daniel J. Edelman Holdings
Chicago, IL 60602
  • Job Code
    818a44dc-f283-4fb3-a5aa-58e50362e714
  • Jobs Rated
    47th
Edelman Data & Intelligence (DxI) is seeking a Senior Account Executive with a focus on paid social planning and activation. Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.Our paid media discipline sits within Edelman DxI. Edelman DxI is part of of Edelman, the largest independently owned communications firm in the world.

The Senior Account Executive will be responsible for day-to-day management of client's paid social activities and ensure deliverables are presented on time and of high quality, and that all campaigns meet client objectives. A successful Senior Account Executive will have great attention to detail and be able to take complete ownership of the process of getting tasks completed to bring value to our clients.

Responsibilities

    • Execute campaigns across social platforms including campaign creation, forecasting, budgeting and pacing, testing and optimization
    • Ensure campaign performance across multiple accounts are meeting client objectives and KPIs
    • Produce and interpret high quality performance reports to provide actionable insights and analysis
    • Act as day-to-day contact for client and/or Account Leads regarding paid social
    • Provide strategic direction and input for media plans and goals; manage against them
    • Build and maintain relationships with key vendors, platforms, and technology partners
    • Monitor latest trends in paid social and digital advertising to improve campaign performance and provide recommendations on how clients can best leverage new tools and services
    • Collaborate cross-functionally with other members within the digital and account teams
    • Assist with assessments and recommendations for new business opportunities
    • Understand other channels within Performance Marketing group, such as paid search, SEO, native and display, to develop integrated strategies focused on client's business outcomes

Basic Qualifications

    • Bachelor's degree in a related field
    • Proven ability to manage multiple small or medium-size projects simultaneously
    • 1-3 years of relevant experience directly managing paid media accounts on social media advertising platforms
    • Relevant experience in marketing, advertising, communications or digital media

Preferred Qualifications

    • Experience with Facebook/Instagram, LinkedIn, Twitter, YouTube, and Pinterest
    • Proficiency with industry leading software and tools such as Kenshoo, Marin, Doubleclick, 4C, Adobe and Google Analytics
    • Experience using media planning research tools like ComScore, GfK MRI. Nielsen Scarborough, etc.
    • Intermediate to advanced Excel and PowerPoint skills
    • Solid communication skills to effectively present strategic and tactical plans to clients and internal teams
    • Well-developed analytical ability to extract insight from data and plan next steps across multiple marketing mediums
    • Strong organizational skills being able to manage multiple projects at once

Edelman Data & Intelligence (DxI) is a global, multidisciplinary research, analytics and data consultancy with a distinctly human mission.

We use data and intelligence to help businesses and organizations build trusting relationships with people: making communications more authentic, engagement more exciting and connections more meaningful.

DxI brings together and integrates the necessary people-based PR, communications, social, research and exogenous data, as well as the technology infrastructure to create, collect, store and manage first-party data and identity resolution. DxI is comprised of over 350 research specialists, business scientists, data engineers, behavioral and machine-learning experts, and data strategy consultants based in 15 markets around the world.

Edelman DxI is an equal opportunity employer of all protected classes, including veterans and individuals with disabilities.





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Posted: 2021-01-06 Expires: 2021-02-04
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Senior Account Executive, Paid Social

Daniel J. Edelman Holdings
Chicago, IL 60602

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Accountant
47th2019 - Accountant
Overall Rating: 47/199
Median Salary: $70,500

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