28 days old

Strategic Communications Consultant (PR/Media Relations)

Erie Insurance
Erie, PA 16501
  • Job Code
    34625
Division or Field Office:

Office Of The President
Department of Position: Strategic Communications Dept
Work from:
Corporate Office in Erie, PA

At Erie Insurance, you're not just part of a Fortune 500 company; you're also a valued member of a diverse and inclusive team that includes more than 5,000 employees and over 2,200 independent agencies. Our Employees work in the Home Office complex located in Erie, PA, and in our Field Offices that span 12 states and the District of Columbia. To attract and retain the best talent, we reward our team members with competitive salaries and a very generous benefits package.

Position Summary

This role on ERIE's corporate PR/Media Relations team will be focused on proactive and reactive media relations in support of ERIE's business and community priorities. Preferred candidates will have prior public relations experience and be comfortable engaging with local and national press and industry media outlets; possess communications and messaging strategy expertise; demonstrate strong writing, editing and verbal communication skills; have working knowledge of AP style and news monitoring tools; and an ability to work well under pressure and tight deadlines.

Plans and manages communication projects of high complexity and confidentiality. Leads critical initiatives to ensure results contribute business value and align with strategy. Provides strategic counsel to business partners through senior and executive levels. Responsible for activities/projects related to one or more of the following communications functions or disciplines: communications consulting for large product/business line or staffing area/strategic initiative, investor relations, crisis communication, external communication, media relations, executive and leader communication, employee and benefits communication, agent communication, customer communication, business/cultural events, brand and culture development, publications and digital content/channel development.

Duties and Responsibilities

Identifies highly complex communication needs and opportunities related to targeted business objectives and recommends effective solutions.

Develops objectives, plans and scope for assigned projects including expenses, tasks, deliverables, resources, assignments, and dependencies.

Consults on change management impacts. Works with business and support areas to schedule, prioritize and delegate tasks as required. Monitors and communicates progress; revises plan as necessary.

Acts as subject matter expert for communications and culture, solves problems and makes decisions in accordance with the vice president or director.

Plans, creates and/or produces communications materials.

Leads communication planning, coordination, and implementation for new products, services and tools as assigned. Creates proposals, promotional plans and creative materials. Coordinates activities involved in the preparation of advertising, sales promotion and publicity in support of the marketing of company products. Develops and recommends new communication concepts as needed.

Evaluates effectiveness of communications.. Performs in-depth research and analysis related to assigned projects and issues. Tracks, measures and reports on the impact of communication plans. Implements changes as appropriate.

Develops short- and long-term communication objectives.

Develops and coordinates the selection of media, creation of program concepts, materials preparation and placements.

Maintains effective working relationships with internal and external business partners and senior and executive leaders. Coordinates and consults on vendor relationships as required for assigned projects. Works with appropriate management, legal and procurement representatives as appropriate to establish contractual terms and conditions.

Mentors and trains less experienced staff as needed.

The first six duties listed are the functions identified as essential to the job. Essential functions are those job duties that must be performedin order forthe job to be accomplished.

This position description in no way states or implies that these are the only duties to be performed by the incumbent. Employees are required to follow any other job-related instruction and to perform any other duties as requested by their supervisor, or as become evident.

Competencies

Values Diversity

Self-Development

Nimble Learning

Collaborates

Customer Focus

Cultivates Innovation

Optimizes Work Processes

Instills Trust

Ensures Accountability

Decision Quality

Qualifications

The minimum education and experience requirements are as follows: Bachelor's degree in marketing, communications, organizational leadership or business and six years experience in marketing, communications, or related field, including at least five years experience leading projects, required; or Associate's degree in marketing, communications, organizational leadership or business and eight years experience in marketing, communications, or related field, including at least five years experience leading projects, required; or high school diploma or GED and ten years experience in marketing, communications, or related field, including at least five years experience leading projects, required. In-depth knowledge of marketing and communications concepts and processes, current research and trends, project management processes, organizational change management concepts required. General Insurance certification, or related designation, preferred.

Physical Requirements

Climbing; Rarely

Driving; Rarely

Lifting 0-20 lbs; Occasional (
Lifting 20-50 lbs; Occasional (
Lifting Over 50 lbs; Occasional (
Manual Keying/Data Entry; Frequent (50-80%)

Pushing/Pulling; Occasional (

Nearest Major Market: Erie





Posted: 2022-07-15 Expires: 2022-08-13
Sponsored by:
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Sponsored by:
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Strategic Communications Consultant (PR/Media Relations)

Erie Insurance
Erie, PA 16501

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